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Push notifications for your app

Alerts, reminders and promotions that reach your customer's screen on Android and iOS, even when your app is closed.

See how it's delivered
Scale15M notifications per month
NativeAndroid and iOS
OmnichannelPush, SMS, and RCS together
AutomatedRetention and top-ups

Push benefits. Your brand, on the lock screen.

Lock screenYour notification appears even when the app is closed
Android and iOSA single integration for both platforms
Rich notificationsImage, title, and action buttons
Deep linksTake your customer to the exact screen in your app
SegmentationBy attributes, behavior, or customer stage
Per-campaign metricsDeliveries, opens, and clicks for every send
Lock screenYour notification appears even when the app is closed
Android and iOSA single integration for both platforms
Rich notificationsImage, title, and action buttons
Deep linksTake your customer to the exact screen in your app
SegmentationBy attributes, behavior, or customer stage
Per-campaign metricsDeliveries, opens, and clicks for every send

An installed app isn't an open app.

Push brings your app back to your customer's screen at the right moment: when there's a pending payment, a top-up about to expire, or an offer made just for them, without waiting for them to open the app on their own.

  • Send to Android and iOS from a single API
  • Scheduling by date, time, and time zone
  • Action buttons and deep links into your app
  • Audiences from your CRM or based on usage events
  • Push, SMS, and RCS from the same campaign manager

Where to use Push

Real examples from brands that already work with us.

Account updates con Push: on-screen example
Transactional

Account updates

Payment received, top-up applied, order on its way, or balance about to expire, right when it happens.

Reminders and reactivation con Push: on-screen example
Retention

Reminders and reactivation

Payment reminders, bundle renewals, and messages for users who have stopped opening your app.

Personalized promotions con Push: on-screen example
Conversion

Personalized promotions

Segment-based offers, with an image and a button that goes straight to purchase in your app.

All your communications, from a single platform

Our platform simplifies and brings all your communications together in one place. Create, send and measure your campaigns without switching tools.

Innovattia Platform

How each message reaches your customer

Your system sends the message, the Innovattia platform validates it and routes it to the carrier's network, and that network delivers it to your customer. The delivery confirmation returns to your system along the same path.

HTTPSFCM / APNsData or Wi-FiReturn confirmation

Your system

Your CRM, your app, or an event (payment, top-up, expiration) triggers the send via API or from the console.

Security, compliance and certifications

We operate critical platforms under international standards for information security and payment data handling.

Seal PCI DSS

PCI DSS

Compliance with security standards for the secure handling of payment data.

Seal SOC 1 Type II

SOC 1 Type II

Audited internal controls over the processes that impact our clients' financial information.

Seal ISO 27001

ISO 27001

Information security management system based on international standards.

Seal CyberGRX

CyberGRX

We assess and manage third-party risk for a more secure supply chain.

Connected to our communication solutions

Push runs on the same platform as the rest of our channels: a single integration, one dashboard for all your campaigns, and automatic fallback from one channel to another.

RCS

Native rich messaging on Android

Explore RCS SMS

Universal reach at the best cost

Explore SMS WhatsApp Business

The conversation that sells

Explore WhatsApp Business Mailing

Bulk email campaigns

Explore Mailing Voice & IVR

Voice alerts and menus

Explore Voice & IVR Flash

Notifications without opening any app

Explore Flash

Shall we put it to work in your business?

We respond within 24 business hours with a concrete proposal.

What are push notifications?

Push notifications are alerts your app displays on the phone's lock screen and in its notification center, even when the app is closed. With Innovattia, you send push notifications to Android and iOS from a single API, with images, titles, action buttons, deep links, and audience segmentation.

Who it's for

Companies with their own app: mobile operators and MVNOs that send alerts about top-ups and bundles, banks and lenders with payments and due dates, retailers with orders and promotions, and any brand that wants to re-engage users who stopped opening its app.

Benefits

  • One integration, two platforms. Android and iOS from the same API.
  • Deep links. Every tap takes your customer to the exact screen in your app.
  • Segmentation. Audiences based on attributes, behavior, customer lifecycle stage, or data from your CRM.
  • A single campaign manager. Push, SMS, and RCS are scheduled, segmented, and measured from the same console.

Frequently asked questions about push notifications

What do I need to send push notifications?

An app published on Android or iOS and notification permission from your users. Delivery runs through Google (FCM) and Apple (APNs) services, which the platform integrates for you.

Does the notification arrive if the app is closed?

Yes. The operating system displays it on the lock screen and in the notification center, without your customer having to open the app.

What happens if my customer doesn't have the app installed?

Orchestration picks the channel: push if they have the app; SMS or RCS if they don't. That way, the alert still gets through.

Can I automate push notifications?

Yes. Retention, top-up, and collections campaigns are triggered by events in your system, and you can schedule sends by date, time, and time zone.

What metrics do I get?

Deliveries, opens, and clicks on each button, per campaign and in real time. The data flows back to your system and shows up on the platform dashboard.